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Daily Archives: September 30, 2015

Digital Transformation of Mattel helped by Salesforce Marketing Cloud

Digital Transformation of Mattel helped by Salesforce Marketing Cloud

Toymaker goes for deeper digital engagement with consumers who use Journey Builder from Salesforce Marketing. On Sept. 16, 2015, Salesforce made the announcement that Mattel Inc has signed on with the company to use the Salesforce Marketing Cloud.  This will ...

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